Driving Rapid Sales Through Precision Targeting and Premium Exposure
helsea Island is a standout development offering waterfront elegance in West London. With limited availability, the goal was to drive immediate reservations from serious buyers ready to move quickly.
The Challenge
The developer needed to:
Generate immediate traction among domestic and international HNWIs
Highlight the property’s exclusivity and lifestyle appeal
Drive measurable ROI from a focused ad spend
The Solution
Million Pound Homes implemented a performance-led campaign that combined data precision with brand elevation:
Digital Campaigns: Launched Meta and Google Ads targeted at qualified buyers across key global markets.
Social Media Exposure: Showcased the residences across Million Pound Homes’ curated channels for organic visibility.
Lead Funnel: Built optimised landing pages and deployed lead qualification workflows to ensure quality over volume.
Services Provided
Paid Media & Social Campaigns
Bespoke Landing Page Design
Lead Management and Qualification
The Results
£5 million worth of apartments reserved in just 7 days
20+ qualified leads generated from a £10K budget
Strong cross-market interest from UK, GCC, and Africa
““MPH’s execution was fast, precise, and effective, a textbook example of how digital campaigns should perform.””
